Connecting an event with Social Media is imperative these days. Although Awakening is in its 19th year it was important to take the website into this new frontier. This once a year conference needed to get the word out to new prospective attendees using FaceBook, LinkedIn, and Twitter. I chose to use the responsive Minimum Child Theme from Studiopress for its front page social media and the call to action (Register Now) on every page.
- Customize color scheme to match logo
- Create conference registration form with Paypal ( Gravity Forms Plugin)
- Introduce client to the importance of blogging, tweeting, and sharing (HootSuite)